Why Your Small Business Should Post Frequently on Google My Business (GMB)
As the owner of an SEO agency focused on helping local businesses thrive, I can’t stress enough how crucial Google My Business (GMB) is to your success.
For most small businesses, GMB is the bridge that connects you to your local customers.
Why Posting to GMB Matters
1. Capture Local Customers
Did you know that nearly half of all Google searches (46%) are for local information? And 97% of people look for local businesses online before deciding where to go. Keeping your GMB profile updated with regular posts ensures you stay visible to people searching for services in your area.
2. Boost Engagement
Businesses that actively post receive up to 50% more engagement than those that don’t. By sharing updates like promotions, events, or new services, you stay on your customers’ radar and encourage them to take action.
3. Improve Search Visibility
Google rewards active profiles with better local search visibility. Consistent posting can help your business appear in the coveted “Local Pack” — those top three results on Google’s first page.
How to Get Started
Step 1: Set Up Your GMB Profile and Get Five Reviews
- Those first five reviews are a game-changer, making your business look credible and approachable.
- If you’re unsure how to get started, we’re here to guide you.
Step 2: Activate Automated Posting
- Posting consistently can feel like a full-time job. That’s where we come in.
- Our team will manage your GMB updates with hyperlocal content, announcements, and posts tailored to your business — so your profile stays active and relevant.
Let Us Help You Stand Out Locally
Enhancing your local presence doesn’t have to be complicated. Whether you need help setting up your profile, collecting reviews, or keeping your GMB posts fresh and engaging, we support you.
Let’s get your business the visibility it deserves! Contact us today to start effortlessly building your local presence.
